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The year 2025 is upon us, and the world of Artificial Intelligence (AI) continues to evolve at a breakneck pace. While predicting the future with absolute certainty is impossible, current trends and advancements offer a glimpse into what we can expect. AI's Growing Influence: AI is poised to become even more deeply integrated into our … Continue reading AI: From Hype to Reality in 2025
In today's fast-paced digital world, businesses rely heavily on email marketing to connect with customers, nurture leads, and promote products. However, designing effective email content is often time-consuming, requiring a careful balance of personalization, creativity, and strategic thinking. This is where Artificial Intelligence (AI) steps in, offering powerful tools that can support and transform the … Continue reading Boosting email marketing capabilities thanks to the AI
If you are an email developer, tester or just a person who at some moment of your life you received an email whose design was not displayed properly, this new post will help you to understand why it happens and how companies can reduce the risk of sending emails that are not responsive to most … Continue reading Creating Responsive Email Designs thanks to Litmus
This is probably one of the topics that generate more discussions in an implementation project of Marketing Cloud. Maybe because there are too many different ways of creating emails, there are different teams involved in the process or because the end-users don't know the tool (or a mix of everything). In this new post, I … Continue reading Building emails in Marketing Cloud
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